Feb
07
We want you to make 2013 the year you finally make plans for online video production a reality. How to make the most of your video prodction Here are 5 quick to help you make the most of your first production! Create a strong narrative to carry the video. No matter how short or long …
Jan
14
The approach to marketing is changing and it’s a topic for debate whether customer’s changing expectations have driven new marketing techniques or vice versa, but whatever the answer businesses need to be aware online video marketing means a while new approach to how your market to customers. Solving customers problems The traditional marketing approach was …
Nov
29
Google’s director of product management on search, Sagmar Kamdar has recently stressed that social signals are an increasingly weighted factor in search results. Google’s social technologies are also allowing for more recent and relevant online video to appear at the top of search queries. This is an important breakthrough for business and especially for small …
Nov
16
This month YouTube announced a change to their algorithm which will have an important effect on the success of your online video. The company announced “We’ve started adjusting the ranking of videos in YouTube search to reward engaging videos that keep viewers watching. This is a continuation of ongoing efforts to focus our video discovery …
Sep
20
Pro Web Video were delighted to be the online video production partner for online wedding ring specialist I Want Diamonds. The resulting videos provided cost-effective assets for their online marketing and social media activity. I Want Diamonds sell high quality cheap wedding rings – plain and diamond set – through their online store, and produce …
Jul
06
Google’s recent algorithm changes have increased the emphasis on both regularly updated content and the importance of video. Therefore it makes sense to add video to your blog, but if you need any more convincing here are some more reasons why: 1. Ease It’s easy to embed online video to your WordPress blog, even for …
May
01
If you have made the decision to use web video as part of your marketing campaign, it’s wise to appoint a professional web video production company to make the videos. With increasingly sophisticated equipment and excellent editing software, some business may decide to go it alone. But using the professionals is, in the long run, …
Oct
21
With Christmas fast approaching, it’s a great time for businesses to look at getting some web video to increase their sales over the festive season. Got new product lines, a new Festive Menu, some brilliant party night to promote? Web video is ideal to sell to your target market. The attractions for your customers are …
Sep
27
There are two important facts to consider when thinking about online video marketing. Firstly, few companies do it. Secondly, Google loves it. These two facts add up to an exciting opportunity for businesses to develop an SEO advantage by including web video as part of their overall marketing strategy. Google’s recent changes to the way …
Aug
19
How we use the web changes constantly and one of the most recent changes has been the growth in online videos. YouTube, which sees over 2 billion views a day, has largely been responsible for changing web user’s behaviour. What started as a home for the weird and whacky has itself become one of the …
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