Nov
29
Google’s director of product management on search, Sagmar Kamdar has recently stressed that social signals are an increasingly weighted factor in search results. Google’s social technologies are also allowing for more recent and relevant online video to appear at the top of search queries. This is an important breakthrough for business and especially for small …
Nov
16
This month YouTube announced a change to their algorithm which will have an important effect on the success of your online video. The company announced “We’ve started adjusting the ranking of videos in YouTube search to reward engaging videos that keep viewers watching. This is a continuation of ongoing efforts to focus our video discovery …
Sep
20
Pro Web Video were delighted to be the online video production partner for online wedding ring specialist I Want Diamonds. The resulting videos provided cost-effective assets for their online marketing and social media activity. I Want Diamonds sell high quality cheap wedding rings – plain and diamond set – through their online store, and produce …
Jul
17
If you have made a decision to use online video production as part of your internet marketing strategy, you need to make sure you are going to maximise its effectiveness. The cost of creating such videos has reduced considerably – almost in proportion to the value Google has placed on such videos for SEO. However, …
Sep
20
YouTube is sometimes regarded as the second most used search engine, and it is essential that companies that use web video as part of their online video marketing strategy upload video to their websites. However, uploading a video is not enough by itself to make sure the video gets seen, and there are other submission …
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